主場不只在場上｜勇士「最佳主場」徵票宣傳影
More Than a Game｜The Braves’ Best Home Court Campaign
在本專案中，我擔任企劃、攝影與剪輯，打造一支專為「最佳主場」票選活動所設計的宣傳影片。影片聚焦臺北富邦勇士主場賽事的獨特魅力，從觀眾席的熱情應援、場邊氛圍到賽事中的高光瞬間，全面呈現球迷與球隊之間緊密連結的視覺體驗。
影片以情感與節奏為核心，透過具臨場感的影像語言喚起球迷對主場的共鳴，並引導觀眾參與票選行動。我的目標是透過動態敘事與真實紀錄，強化球隊品牌認同，凝聚球迷支持力，助攻勇士角逐「最佳主場」獎項。
In this project, I was responsible for the concept planning, filming, and editing of a promotional video created to drive fan participation in voting for the Taipei Fubon Braves as the “Best Home Court.” The video captures the electric atmosphere of the Braves’ home games—from passionate fan chants to on-court highlights—showcasing what makes the Braves' arena a truly unforgettable experience.
Through emotionally driven visuals and dynamic pacing, the video was designed to resonate with fans and ignite a sense of pride and ownership in their home court. The goal was to inspire collective action, deepen audience connection with the team, and generate momentum in support of the Braves’ bid for the Best Home Court title.
製作團隊｜Credits
客戶 / Client
臺北富邦勇士籃球隊 Taipei Fubon Braves Basketball TeaM
臺北富邦勇士籃球隊 Taipei Fubon Braves Basketball TeaM
製作 / Produced by
JANET LIU
JANET LIU
攝影指導 / Directors of Photography
Janet Liu
Janet Liu
剪輯 / Edited by
Janet Liu
Janet Liu