臺北富邦勇士：以運動畫面編織品牌敘事
Taipei Fubon Braves: Cinematic Sports Storytelling with Strategic Impact
身為臺北富邦勇士籃球隊的影像製作人，我參與主導例行賽、季後賽與球員專訪等內容的拍攝與剪輯。從場上激戰到幕後點滴，我以影像完整建構球隊當季的視覺敘事，讓觀眾不只看到比賽，也能感受到球隊的精神與情感連結。
拍攝上，靈活運用多機動線、運動攝影語彙與貼近現場的運鏡風格，捕捉高強度比賽中的關鍵瞬間。剪輯節奏則強調流動感與敘事性，使每支影片兼具視覺張力與情感層次。
這些作品於社群平台上引發高度互動與討論，不僅成為品牌行銷與贊助提案的重要素材，更深化球隊與球迷之間的關係。透過策略性的內容企劃與高品質製作，協助球隊建立具識別度的視覺語言，強化其在職業運動領域中的內容影響力。
As the lead video producer for the Taipei Fubon Braves, I was responsible for directing, filming, and editing a wide range of content, including regular season games, playoff highlights, and player interviews. My goal was to craft a cohesive visual narrative that captured not only the intensity on the court, but also the emotional and human stories behind the scenes.
I utilized multi-camera setups, dynamic sports cinematography, and fluid camera movement to document the fast-paced nature of professional basketball. In post-production, I focused on rhythm and emotional pacing to elevate each piece beyond pure documentation—creating content that resonates and connects.
The videos garnered high engagement across social media platforms and served as valuable assets for team branding, sponsor presentations, and fan outreach. These visual strategies helped define the team’s brand identity and demonstrated the power of high-quality content in deepening audience loyalty and driving sports marketing effectiveness.
製作團隊｜Credits
客戶 / Client
臺北富邦勇士籃球隊 Taipei Fubon Braves Basketball TeaM
臺北富邦勇士籃球隊 Taipei Fubon Braves Basketball TeaM
製作 / Produced by
JISHI IMAGING CO., LTD 韭時映像有限公司
JISHI IMAGING CO., LTD 韭時映像有限公司
攝影指導 / Directors of Photography
Janet Liu, Joe Tsai, Chun-Kuei Wu
Janet Liu, Joe Tsai, Chun-Kuei Wu
剪輯 / Edited by
Janet Liu, Joe Tsai, Chun-Kuei Wu
Janet Liu, Joe Tsai, Chun-Kuei Wu
季後賽 & 冠軍賽微電影
PLG PLAYOFFS & FINALS MINI MOVIE
賽事紀錄
GAME DOCUMENTARY