2023-24臺北富邦勇士主題週宣傳系列,此專案包括整個賽季中在主場活動的概念影像化和製作,並通過精彩的視頻拍攝精心捕捉了這些活動。該系列以9個獨特的主題,宣傳勇士主場比賽多樣化和充滿活力文化。
Step into the exhilarating world of the 2023-24 Taipei Fubon Braves with our dynamic Theme Week Promo series. This project involved the conceptualization and production of captivating home court events throughout the entire season, meticulously captured in engaging video shoots. Featuring nine unique themes, the series celebrates the diverse and vibrant culture of the Braves’ home games.​​​​​​​
CREDITS​​​​​​​
Client/臺北富邦勇士籃球隊 TAIPEI FUBON BRAVES BASKETBALL TEAM
Produced by / JANET LIU
Director of Photography/JANET LIU
Edited by/JANET LIU

HOME THEME WEEK #1: FOUR THE WIN 勇士主場開幕週

HOME THEME WEEK #2: 勇士籃潮 BRAVES DUNK

HOME THEME WEEK #3: BT21宇宙明星賽

HOME THEME WEEK #4: 浪LIVE直播 x Fubon Angels熱浪天使

2023-24賽季,勇士的主場比賽上座率達令人印象深刻的82%,並連續四年保持最高出席率。我的鏡頭記錄了球隊致力於創造專業級活動和提升主場比賽體驗的過程,這包括持續改進場館硬體設備、周邊活動、商品規劃、美食攤位、媒體工作環境、友好企業贊助等。勇士在20場主場比賽中共吸引了114,809名球迷,平均每場比賽有5,740名觀眾,其中11場比賽吸引了超過5,500名觀眾,並有2場比賽達到滿座的7,000名觀眾。
This season, the Braves achieved an impressive home game attendance rate of 82%, maintaining the highest attendance for four consecutive years. My camera documented the team's dedication to creating professional-grade events and enhancing the home game experience. This included continuous improvements in stadium facilities, surrounding activities, merchandise planning, food stalls, media environments, and corporate sponsorships. The Braves attracted a total of 114,809 fans over 20 home games, averaging 5,740 attendees per game, with 11 games drawing over 5,500 fans and 2 games reaching full capacity at 7,000 fans.

HOME THEME WEEK #5: 歐巴~撒拉嘿勇 사랑해요

HOME THEME WEEK #6: 台灣大哥大 TEAM BRAVES 我們來挺

HOME THEME WEEK #7: 當勇士童在一起

HOME THEME WEEK #8: momo 仲夏戀曲

HOME THEME WEEK #9: TGIF

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